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Tips For Getting More Sales From Your Website
(1) Create a Direct Response Website, with the minimum number of pages possible (e.g. an Index Page, a Contact Page, and an Order Page). (2) Make sure your sales copy is positive and inspiring - people buy things because they want to improve their lives. (3) Identify a problem and show people how and why your product or service solves the problem. (4) Keep your paragraphs short - no more than 2 sentences per paragraph. (5) Use bold headings to break up your sales copy into short chunks of text. (6) Use a bulleted list to itemize the benefits of your product or service. Start each benefit with an action word: "turn", "make", "triple", "grab", "create", "build", "convert", "start", "change", "drive", "organize", "promote", "develop", "learn", "compel", "fill", "attract", "get", "earn", "take", "discover", "produce", "find", "generate", "acquire". "inspire", "send", "blast". (7) Give your visitors at least 3 order links (e.g. 1/3rd of the way down your page, 2/3rds the way down, and at the bottom). But don't stop there - turn some of your key phrases into hyperlinks that go to your order page. Here are some examples of phrases that you could link to your order page: "increase your sales", "take advantage of this offer", "try it risk-free for 30 days", "get the following 5 bonuses", "the competitive edge you need", "this risk-free offer". (8) Use purple (#990099, R=153 G=0 B=153) text - the color purple (used sparingly) has been shown to increase sales. (9) Give a time limit - most people are procrastinators. (10) At the end of your sales copy make a call to action: "Act now - don't let this opportunity pass by" (c) 2002 by Michael Southon ------------------------------------------------------------
Michael Southon has been writing for the Internet for over 3
years. He has shown hundreds of webmasters how to use this
simple technique to build a successful online business. Click
here to find out more: http://ezine-writer.com/
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The Golden Rule Of Website Building
Copyright 2005 Robert EvansSetting yourself up to earn a steady monthly income has to be a pre-requisite to your success online. There is no doubt that large sums of money can be made (and indeed are being made) from selling products or services online.With over 500,000,000 internet users (and that figure is already obsolete even as I write this) the potential for long term wealth is very high indeed.This fantastic new medium has brought untold possibilities for the small trader operating in a niche market. In fact the internet is made for just that type ...
11 Steps To Sticky Web Site!
An attractive and user-friendly Web site is crucial to attracting prospects and holding their interest. Seems obvious, yet poor design and even more poorly written content clutter the Web.The basics of a good web site are simple. Generally, if the purpose of your web site is to convey information, the emphasis should be on clear navigation and e...
Maximising Web Site Viewability - Browsers
With so many different configurations internet users have their computers set up with, it can be difficult to decide how web sites should be configured so that it is viewable in as many configurations as possible.So in the last 6 months i have been logging the statistics from my web design site to achieve as accurate a result as possible to answer this question.The results are interesting reading and in my next few articles i wi...
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Cheap Web Design In London
Due to the large number of people offering web design services in London, there is always a bargain to be found.Website design firms in London are in a very competitive market and some offer some great deals at various times of the year.People who are just starting out in a career building websites will often offer their services at a very reasonable rate, basically to build up a portfolio. Once they have established themselves they then tend to increas... |  |
| The Top 8 Website Sins Part One
They say the eyes are the window to the soul. Your website then is the window to your business. What would a passerby think of your "window"? What does your website say about you? About your business?Does you... | |
| How To Make The Online Sales Copy For Your Website More Conversational
It has been said that the best online sales copy is one that talks to your prospect as if you are in together in a conversation.But for some of my subscribers to my newsletter, they find it difficult to accomplish. They say that it is hard to "talk on paper". How can this be? My guess is that the training in school did not provide much opportunity to practice on writing a conversational piece... | |
| Building A One-page Website
You've designed your logo, and you're ready to print your business cards and other marketing collateral materials. You want to include your website address (also called a URL) to build your credibility. However, you're not quite ready to write and design a full website. At the same time, you don't think it's a good idea to distribute your new printed materials showing ... | |
| What Drives Repeat Visitors To Your Site?
There can be zillions of reasons why your visitors return to your web site. One might be very interested in seeing your animated photo on your main page, but kidding aside I've... | |
| Understanding How Html Color Codes Work
Ever wonder how HTML color codes are put together? For the beginner, it can look like lots of numbers and letters that make no sense. In reality, HTML color codes are written that way for a specific reason that we'll look at in this article.Introduction to the Hexadecimal SystemIn mathematics, the hexadecimal or simply hex is a numeral system with a base of 16 usually written using the symbols 0-9 and A-F. The numbers 0-9 have the same value as in the decimal system but starting with the letter A, the value keeps going up one up to the value of 16. A is worth 10, B is worth 11 and so forth until you get to F which is worth 16.How the HTML Color Codes are put togetherHTML Color codes are composed of six hex numbers t... | |
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