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Successful Flash Tips
Ever browse across a website that took ten million years to load or required a road map to find the navigation bar? True, Flash Technology might impress your clients till their eyes fall out. However, Flash Technology requires a skillful balance between gaudy and elegant. We've composed some advice on how to make use of Flash Technology without turning your mainstream prospects away. Navigation Bars Unless your website tests prospects on their IQ, don't require a user to jump through hoops, just to find the menu. Not finding the menu within the first three seconds will prove deadly on your sales conversion ratios. Why, you ask? One reason, most all other websites shorten users' attention spans by providing quick content and navigation. If your website takes longer than the average attention span, to find anything, traffic will click through to the next website. How do I know? Well, I've clicked through to the next website on many occasions and someone lost my sale. Hybrid Versus Traditional Traditional Flash websites work great for certain businesses (full flash). These types of websites include full Flash tabs without HTML. The entire interface relies on Flash. Hybrid Flash websites use a combination of Flash and HTML. Hybrid websites work better for SEO and Marketing. Traditional work better for artistic websites targeting select and numbered clients. The best choice really depends on your business. You must know your target audience. A traditional flash website will not work well when selling hosting packages to mass numbers. When in doubt, choose a hybrid design. The artistic effect might not rate as high but you won't loose any market attention. Intros The best flash intro is a short flash intro. Flash intros work effectively by burning an image into the users' minds. They serve as quick attention grabbers to pull someone into the website. Long and lengthy introductions may look nice but they take too long to load. Long intros will deter some visitors away from your website. The perfect example of an effective introduction can be found at (http://www.ericnordstrom.net). It answers the questions of what and who in the first few seconds. It also auto-forwards the visitor to the main content page after completion. Also be sure to include a skip button for returning visitors. Conclusion Now you know what elements to seek when you build your first flash website. Always keep the menu system a click away. Research your target audience to examine the advantages of a traditional full flash website. Skip the intros unless you keep it short and sweet. Follow these general guidelines and your website will be a success. Copyright 2005 Nathan Sire Nathan Drew Sire, President of Captain Media, services the web design/development market. He's been developing code since the age of eight. You can read more about his company at http://www.captainmedia.com or contact him at info@captainmedia.com
Good Websites Stand Out From The Masses Of Boring, Hard To Travel Sites
Good websites stand out from the masses of boring, hard to travel, and overly commercial sites that now rule our Cybers...
Choose & Use The Best Colors, The Psychology Of Color
Are you using the best colors for your web site? Many web designers often overlook the issues of color in web design. When choosing colors for your web site there are three main areas that should be addressed.1) The psychological effect of colors,2) The effect on the readability of your site, and3) The complementary choice of colors for your background, graphics, links, and textThese are all areas that must be well satisfied to create an effective and professional web site.Listed below are a few characteristics of color that should always be considered when designing your graphics.Ø Colors have an effect on our emotions within 90 seconds of viewing.Ø Color choices can motivate, impress, and persuade your prospect to buy from you.Ø...
The Top 8 Website Sins Part Two
Sin #5Poor Spelling And GrammarWe all make mistakes when we write things down or type things out. Nobody is 100% perfect but a huge number of website owners completely ignore the basics of spelling and grammar.If you're selling a product or service online and your website is littered with spelling and grammar mistakes you're...
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What You Should Ask A Web Designer Before You Hire Him
You've thought about it and you're ready to go. You're ready to give your business an online presence. You want your own website. That's great but unless you are doing it yourself, you would be shopping for a website designer. Some people would design their own websites but most people pre... |  |
| The Top Ten Checklist For Low Web Site Sales
You have good traffic, but low client sign ups and other sales. Web sites are only as good as their copy. If your Web sales are down, check your copywriting. Next time you think Web site--either putting up a new one, or wanting to improve yours for more contacts and sales--use this checklist: 1. Replace long paragraphs of copy with short benefit-driven headlines. Incorporate sound bites or questions your visitor will feel compelled to respond to such as "Follow up or Foul Up?" 2. Make your copy beneath the headlines short and snappy. Your potential clients come for easy-to-read material. Like you, they are in a hurry, and want free information fast. 3. Put yourself in your targeted visitors' shoes. Think, "why are they at my site?" They want two t... | |
| Give Your Web Wite Visitors What They Really Want - Information!
Surfing the internet is basically an information-fest! From intellectual discussions to the bizarre...people surf the internet for information more than products or services. Through sites that offer information -sales are generated indirectly which is perf... | |
| Building Your Website To Save You Money
Does your website make you any money? Does it SAVE you any money?
Websites are more than just marketing tools, out there in Cyber-Land effortlessly promoting you and your products. While that's great, why not use that same website to save yourself some money?
How? Well, while I don't know your particular situation, I can provide you with some thought-provoking ideas that you can take back to your web designer for more input.
Reduce your support costs.
It is often cheaper, easier, and more effective to support customers over the Internet than through more tradiditonal methods such as telephone and direct mail. Services such as instant messaging and Get1on1 (www.get1o... | |
| To Flash, Or Not To Flash
When considering whether or not to incorporate Flash into your website, you must also consider the target market you are trying to reach.For instance, a website which serves as a depository for articles and information catering to lawyers would probably not be a good candidate for a Flash "makeover". However, if you are a rock band, you may want to consider it.Those are two very opposite ends of the ... | |
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