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Web Page Building For Beginners 2
A search engine robot actually reads the wording on your web pages and places a certain amount of importance on what the content says, but not quite like a human does. A human will place the words together in their head and try to decipher the relevancy to them personally and decide within a few seconds whether they will continue reading or click to another site, whereas a robot counts words and places all relevancy in the numbers it finds. It also gives extra credit to the size of the type and title of each page.What a webmaster should consider, is every word connecting to a keyword and not wasting words, for the public and the robots. This c...

Web Page Building For Beginners 4
Page ranking by search engines such as Google are not only overrated but unusually explained by "experts" in the SEO field. SEO stands for search engine optimization and is needed to get your website placed at the top of a web search. I have no truck with someone wanting to get their pages placed in the number one or two spot from a search, but page ranking has nothing to do with that whatsoever and I can assure the reader that I can ...

Web Production And Design Tips
You have identified that to have an internet prescence would be of benefit to your small business, however are not sure how to proceed. This article gives free tips on web design services and practices and on how to keep your web designer happy and on side.The first thing you need to do if find a suitable web designer or web design company. Due to the large amount of competition out there you should be able to find a quality professional web design company happy to build you a website from between £50 and £100.

Web Publishing Guide For The Beginning Entrepreneur (part 1)
The best things don't come easy. - QuotedThe finished web pages in your hands could be likened to a painting by Michelangelo without the Sistine Chapel. In your case, the Sistine Chapel would be the web server to host your web site masterpiece.This is the first part of a series of articles touching on various aspects of publishing on the web. In this edition, we will dwell on the aspect of domain name and web hosting.Domain NameFirst, you need to register your domain name. FYI, a domain name is the location of your web site on the Internet, just like http://www.internetmarketinglearningcenter.com.You should have your own domain name if you envision yourself to be a successful Internet entrepreneur. BTW, the dom...

Web Site Accessibility
Making your site accessible means making it available to be used by all. It's too easy to think that what looks ok to you will do for all. Unfortunately, things aren't that simple.Websites are no longer just looked at by people sitting down in front of a PC. Today, websites are viewed on PCs, laptops, palmtops, all manner of mobile devices, digital TV, they are viewed by non-human automated systems or robots and are read aloud by special software to the visually impaired. If your site cannot be used by all these ...

Web Site Design Mistakes ? Database Parameters In Urls
Creating a web site takes thought, planning and execution. Unfortunately, many designs are dead in the water before they are even published as far as search engine optimization is concerned. Whatever you do, avoid these critical mistakes.Database Parameters in URLMany web site designers don't ta...

Web Site Design Mistakes
Some wise human once said "Learn from the mistakes of others. There isn't nearly enough time to make them all yourself." Hence this article. Here are five of the most annoying and common web design mistakes.1. Slow download time - Don't be that site that is filled with the coolest gizmos in the world. You know, animation, music and other "cool" things. Why? Because nobody is going to go to it because it takes too long to download. A nice clean site that downloads quickly will get you much further than a site with all the fixin...

Web Site Professionalism? What Is It?
Your web site should be-
  • visitor friendly to navigate
  • search engine friendly for the crawlers
  • Automated with ecommerce and subscription forms...
Your visitor should get the feeling that you know your 'stuff'.Here are few tips to show your web site professionalism:1. Uniform Layout and colors:When you see Arial font on one page, Ver...

Web Site Redirection - How To Implement A 301 Redirect
You just created a new web site but want to pass on thesearch engine rankings of the old one to the new one. Whatis the most effective and spider/visitor friendly strategyto implement your web site redirection? You should use a301 redirect.What is a 301 redirect?It is used when you want to redirect your web site or web pages. The code "301" is interpreted as "moved permanently". After the code, the URL of the missing or renamed page is noted, followed by a space, then followed by the new locationor file name.Requirements for using a 301 redirectApache server.Most hosting servi...

Web Site Templates And Their Benefits
Unarguably, the most important part of your website is content. To draw in clients or customers, you need captivating content and search engines are blind to web design. They only see content. The images, structure and colors of your website go out the window when it comes to search engine placement, which we all know is the single best traffic generator. Your web design is really only a shell that makes your content look pretty. Don't get me wrong, your site's design can be very important. People are influenced by colors they see, and the quality of your design lends credibility to your brand-image.So why are so many people spending hundreds or thousands of dollars for someone to build them a custom shell for their content? The answer is simple: be...

Web Site Turn Ons
When you develop a sales brochure, you have a mental checklist of what needs to be in it. You probably look at brochures from other vendors. You get advice from friends and colleagues. You probably also notice the sales flyers you get in the mail. What do you notice? What gets your attention?A web site for your business has many of the same purposes as a sales brochure. At the same time, it is more "delicate" and requi...

Web Templates: Replacing Designers?
I've seen articles (and websites) that suggest you can buy a website template and skip the expense of hiring a professional website designer. Recently, I read several testimonials from the very satisfied customers of a website template vendor that mentioned how quickly they were able to get their sites done. The template vendor commented that he/she had known people to complete their websites in around two hours.With experiences and statements like these, it not surprising that more and more people are attempting to build websites themselves. I think that's great in a way. For those of us who are concerned about the trends in the web industry and community, it's...

Web Usability: The Basics
What is web usability & why is it important?Web usability is about making your website in such a way that your site users can find what they're looking for quickly and efficiently. A usable website can reap huge benefits on to your website and your business.* Every £1 invested in improving your website's usability returns £10 to £100 (source: IBM)* A web usability redesign can increase the sales/conversion rate by 100% (source: Jakob Nielson)Your website has to be easy to navigateUsers have gradually become accustomed to particular layouts and phrases on the Internet,...

Web-safe Fonts For Your Site
Choosing the right typeface for your website copy is important, since it will affect the way your readers perceive your page (serious and formal, or friendly and casual). Aside from this, there are also important usability concerns. F...

Website Advertising: 10 Dynamic Tactics To Super-charge Your Sales
Here are 10 dynamic website advertising tactics to super-charge your sales, starting now:1. Test different web site color themes to see whichcombination will sell your product better. You canalso test the size and style of your web site text.2. Promise your readers an end result or outcomein your ad. You must give them a solid guaranteethat your product will solve their problem.3. Never assume people believe the information inyour ad copy. You need to back-up all your claimswith indisputable evidence.4. Give you...

Website Background Colors And Graphics: What You Need To Know Before Designing Your Website
Designing your website means you have to be creative, plan out exactly what you want visitors to see, and then turn these ideas into a design or relay them to a design firm so they can do the j...

Website Basics

The Basics

You have a flourishing business ? everything is in its place. You just miss one important piece of marketing: an Internet Presence a website. Like everything in business, getting a website needs planning. Getting an effective website needs even more planning.

Here are some basic things to know and plan:

The WWW

What is the www or the internet? Basically a network of websites from all over the world you can access via your computer for...


Website Checklist
10 Basic Things Your Website Should Have ...__ all short sentences and paragraphs (more reader friendly)__ lots of "white" space (more appealing)__ graphics (makes site more interesting and entertaining)__ links (widens reader interest)(boosts search engine ranking)__ search engine listings (so people can find your site)<...

Website Conversion Secrets Revealed
In my last article entitled, Maximizing The True Value Of Your Traffic (found at http://tinyurl.com/2cf84), you discovered the importance of generating positive responses from all your visitors.The crux of this strategy resides in the concept known as website conversion, and how it can make you tons more p.rofits with much lesser work.In essence, you can squeeze more value from the same traffic, simply by converting a higher percentage of visitors into paying customers... and the best way to do this is by increasing your conversion rate!Now there're really only two major factors affecting website conversion, they are 1. Website Mechanics, and 2...

Website Creativity: Why It Matters Now More Than Ever
If one more business owner tells me their website sucks because they're just "too darn busy to deal with it", I'm gonna hurl. That's like saying, "I'm doing business in my dirty underwear because I'm too busy to get dressed." Realize it or not, your website (or lack thereof) is very often the first impression your prospect or peer will have of you. Now, it's no longer a matter of having a website -- it's a matter of having a great one.Most websites are informative, bu...

Website Design: 10 Smart Tips To Improve Your Ad Copy
Your website design may be affecting your sales in ways that you may not believe.Here are a few website design tips to help you improve your website and ad copy for greater profitability:1. You could d...

Website Design: 10 Web Site Design Pitfalls To Avoid
If you've a website that is not generating a lotof sales, it may be due to some design flaws.Below are website design flaws you shouldcorrect now, to empower your website:1. Don't load your web site with a lot of high techclutter. Your visitors may miss your whole salesmessage.<...

Website Design Basic Concepts
So, what's in a website design anyway? And, how do you get a design that is appealing to the broad and varied tastes of all those Internet surfers out there?This is critical. Your website design is the first impression you make on your customers and visitors. There are a few sites in my favorites and bookmarks that I consider poorly designed. I still have them, because they have information I want. Lucky for the site owner that their content was that good! But one day I will find another site with the same information and a better design. Then guess who will be in my favorites and who will be left out? Maybe your content is great too, but don't take chances on a poor design. Think how much more repeat traffic and referred traffic you will get if...

Website Design - Choosing Your Colors Wisely
Colors convey emotions and emotions heavily influence the decision-making process. Your choice of colors for your website should mirror the message and feeling you to hope to communicate to the viewer. Let's take a look at some colors and what they mean to you and your website.Blue - the color of stabilityBlue is a color of peace, harmony, tranquility, health, coolness, confidence, loyalty, conservatism, dependability and technology. Blue is a safe choice for most uses. It causes the brain to send off 11 chemical tranquilizers and is a wonderful calming color. It is a preferred color for corporate America, but avoid using blue when promoting food and cooking becau...

Website Design: Color Me Blue
Chris, a new consulting client, asked me to help him increase sales on his affiliate marketing site.As he was describing his site and the problem, I thought, "This is going to be a quick fix."How wrong I was!His site was excellent. Other than a few minor points, it followed all my basic rules for a successful affiliate marketing site.The site was focused around a single theme in a profitable niche, with an exce...

Website Design Considerations
Q: Should I build and maintain my business Web site myself or pay someone else to do the work for me? -- Wesley L....

Website Design Firm
Website design firms come in all shapes and sizes.When choosing which firm you would like to build your website, there are many factors which you need to take into consideration.There is no point having really nice looking website if no one can see it because it has poor optimisation.Most web desgn firms will offer additional services such as optimisation, website promotion and may also submit your website to the search engines.For me the website they ...

Website Design For Small Businesses
There are many different website design companies, offering different facilities such as flash design, however what should a small business look for wh...



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Top Ten Website Design Secrets For Internet Marketing Success
When it comes to marketing your website, you should really work on the design of your site and optimize it so it makes you the maximum amount of money per visitor as possible. The design of your website is very important and plays a huge role in your website's success or failure. Consider the following tips when designing your website:Secret #1 - Clear WritingIt is very important when you write copy, or have copy written by a professional, that it be very clear and to the point. You do not want visitors to have to guess what your site is about, you want to make it clear up front...

14 Ways To Add Content To Your Web Site - Part 1
When I surf the Net, I often see web sites filled withbeautiful graphics that strive to capture my attention.Well, they do so for an instant, however I click away whenI don't immediately find relevant content. The content youadd to your web site needs to attract both visitors andsearch engines.Here are 14 ways to add content to your web site and attractvisitors:1. Get into the mind of your visitor. Brainstorm all theways your visitor would think of your product. Write yourcontent as if you are sitting next ...

Good Websites Stand Out From The Masses Of Boring, Hard To Travel Sites
Good websites stand out from the masses of boring, hard to travel, and overly commercial sites that now rule our Cybers...