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Adding The Right Keywords To Your Website Content
You've made your website, added a great title and keywords in the meta tags. That's it, right? Not quite. There is another simple strategy to get more bang out of the content of your page ? knowing what words people are using for their searches and then incorporating them into your website. Here's a handy tool that will be your guide to finding those words: http://inventory.overture.com/d/searchinventory/suggestion/ Let's step through an example for a candle business: Type candle in the search box and the results return christmas candle, yankee candle, making candle, candle holder, and candle supply in addition to just the word candle. How can a candle company business benefit from this knowledge? By working as many of these results into the site content as can be done reasonably. For example, this business could post an article on their site and include links to their products. The content of the article could describe how candles are effective in *making* the *Christmas* season bright. Then launch into a *supply* list for items they will need for using candles to decorate the home for the holidays, and they type of *holder* to use for each candle. See how easy that was to work these words into the website? This internet marketing solution is effective and simple. Try to make it a fun game to see how many words you can work into your text. About The Author Megan Corwin is an internet marketing coach who helps work at home professionals grow their businesses. For more articles and advice about online marketing strategy and solutions, visit Megan's website: http://www.wahwoman.com
Design With Purpose
If your website is falling through the cracks, the chances are that the site has no message, no central core to build traffic or a core readership. Websites that try to do everything usually fail.We begin every web site evaluation by helping you define your web site goals. You can do this yourself.Knowing what your site is supposed to accomplish should be the first step in your design process. Your website success starts with understanding your ...
14 Ways To Add Content To Your Web Site - Part 1
When I surf the Net, I often see web sites filled withbeautiful graphics that strive to capture my attention.Well, they do so for an instant, however I click away whenI don't immediately find relevant content. The content youadd to your web site needs to attract both visitors andsearch engines.Here are 14 ways to add content to your web site and attractvisitors:1. Get into the mind of your visitor. Brainstorm all theways your visitor would think of your product. Write yourcontent as if you are sitting next ...
Ten Fatal Mistakes That Make Web Sites Stink
Since you'll spend lots of time and money to create your web site, don't you want to make sure you're not making mistakes that at best irritate users, and at worst make you lose customers?After all, when you alienate users, you lose potential revenue. Who can afford that?Dr. Jakob Nielsen, Principal of the Nielsen Norman Group, says that the top 10 website mistakes include:1. Not listing prices. Pricing in the most spe...
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How To Shop For A Web Design Firm?
While few companies can boast as we do that our first ten clients are still with us today, many companies often change Web design firms to get a new perspective on how their Web presence could look and perform. The following paragraphs serve as a Buyer's Guide to... |  |
| Quality Of Your Text Layout And Design
Why is the quality of your text layout and design important on your web site? For the simple reason that people tends to stay longer on a web site that radiates quality and simplicity.Why?Because it gives you a more professional impression and the text is easy to read.On the web today there are many web sites with a cluttered design. The amount of text that is gathered in one place is too big, therefore it's more difficult to read and focus on text phrases.If you separate coherent text in boxes, then you hekp the reader to read more easily. Make space b... | |
| 8 Tips For Designing A Great Website
Square buttons, round buttons, flashy buttons ? will they match my shoes, my handbag or my tie? Are you stuck in a maze of buttons, headings, bullets, sub-headings and colour schemes?STOP!!!!Take a deep breath and read some practical tips for professional looking websites.1. Select a colour scheme and stick to it.If your company has a logo or preferred colours on its stationery that's a good start. For those of you starting from scratch, choose two or three complementary colours and stick with them ? don't change colours on every page.The most common colour schemes include:- Red, yellow and white
- Blue and white
- Red, grey and white
- Blue, orange and white
- Yellow, grey and white.
If you're not sure what colour sche... | |
| How To Make Effective Use Of Web Fonts
Writing for your web site is not the same as offlinewriting. The fonts used for print media are different thanweb fonts. This is because it's harder to read text on acomputer screen and visitors tend to scan your web pagesrather than read them ... | |
| Tableless Web Designs: Why I Switched
Since I made the switch 6 months ago to a tableless design on my main site, I've noticed some interesting things:- My search engine rankings have dramatically improved
- My bandwidth usage has dropped about 50-75%
- I can now make changes to the look and feel of my site easily by just changing...
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